More From Tom Peters
- "Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You."
- "All business success rests on something labeled a sale, which at least momentarily weds company and customer."
- "Management is about arranging and telling. Leadership is about nurturing and enhancing."
More In Technology
- "The world dominion of western thought, forms of organisation, technology and military force is not God-given, nor eternal, nor greatly appreciated by the rest of the world."― James Buchan
- "Life is made up of small pleasures. Happiness is made up of those tiny successes. The big ones come too infrequently. And if you don’t collect all these tiny successes, the big ones don’t really mean anything."― Norman Lear
- "There’s nothing wrong with technology. It’s when technology is the story and not the artist, that’s the problem."― Billy Corgan