More From Frank Luntz
- "Politics is gut; commercials are gut."
- "The way you communicate an idea is different than the way you communicate a product."
- "There are people still in the Republican Party that I believe practice the communication of anger, of disappointment, of regret, of pain, of sorrow, of suffering. That’s not what the American people want to hear."
More In Politics
- "My job is to look at what politics is doing, not be a politician myself."― Antonio Tabucchi
- "I think the rules are going to have to change for me to ever run for public office. My checkered past will always keep me out of politics."― Bruce Willis
- "I understand the damage the expenses crisis has done to Parliament, and the paramount importance of restoring trust in our politics."― George Osborne