More From Donald Norman
- "In my opinion, no single design is apt to be optimal for everyone."
- "I’ve been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it’s the box it comes in."
- "Readers always seem to think that the author has some control over the design of their books."
More In Experience
- "I don’t want people to sit there and objectively watch the film. I want them to experience it as something that’s under their skin, so you try to make the films really tactile."― Danny Boyle
- "Drums just always sounded like the most fun part of that good music for me."― Levon Helm
- "People just want to hear some common sense… and I bring to bear the experience in local government and state government and national government – I was the first woman in history on the Senate Finance Committee – not to mention the diplomatic international experience."― Carol Moseley Braun